Planning: Record Label Design

We have designed this logo relating to the idea of a 'dominant' eye. As our previous record lable name was linked wih freedom. We both thought it would be a great idea to distinguish the problem of the artist not having a say on what happens after the recording of the song.

Becuase of this, our record lable logo represents the power and dominance the artist has towards the production of their song when working with out lable.

The black designed into the logo has been used to represent strength and power - this is how our clients will feel when working in cooperation with Dominant Records.


The blue coloured eye has been used to symbolise trust, confidence and truth all of these aspects are what our arists will feel when working with our lable.


The orange eye lashes have been used to represent happiness, creativity and success all these attributes are what our clients feel.


We decided to go with Dominant records instead of F40 Prodctions as it seemed to fit better with the concept of our lable.